DESIGN & ENGINEERING STUDIO

Win customers with a sharper brand, a better website, or an app that’s easier to use. Work directly with senior designers and engineers, from first idea to launch.

Win customers with a sharper brand, a better website, or an app that’s easier to use. Work directly with senior designers and engineers, from first idea to launch.

140M+ users impacted$3B+ ecosystem

Our designers come from

Intuit SAP Oracle Synopsys

San FranciscoLimited 2026 availability

Recent audits & case studies

Big Ben Furniture website redesign displayed on a laptop, featuring its refreshed brand and furniture showroom

Big Ben Furniture

A brand and website redesign built to turn furniture browsing into buyer enquiries.

  • A modern first impression. Refreshed colors, typography, and logo treatment.
  • Easier product discovery. A searchable catalog and clear collections.
  • A direct next step. Product enquiries and a mobile-friendly experience.
See the before & after
Pypo.ai homepage reviewed in our UX auditWebsite + product audit

Our thinking, in practice

Pypo.ai: 8 UX problems and how we’d fix them.

From the product promise to mobile usability and onboarding. Explore the findings and two proposed redesigns.

Explore the audit
MoolAI homepage reviewed in our UX auditWebsite UX audit

Product clarity, in practice

MoolAI: 16 UX problems and how we’d fix them.

Positioning, product explanation, mobile usability, and trust. Explore the detailed findings and two proposed designs.

Explore the audit

WHO YOU GET

Senior designers who think product
and build in code.

We design and build your front end. You get Figma designs and working prototypes in GitHub, ready for your team to connect to your backend.

How we work

  • Senior practitioners doing the work
  • Product thinking carried into working prototypes
  • Clear deliverables, scope, and engineering ownership

What you receive

  • Figma designs + working front-end prototypes
  • Code in GitHub, ready for your backend
  • The design system and strategy behind the experience

Built by people from

  • SAP
  • Oracle
  • Intuit
  • Synopsys
  • MeetAva

Products used by millions. Now building for you.

WHAT WE DO

Customer research.
UX design. Front-end development.

01 / CUSTOMER RESEARCH

Know what your customers need.

We interview customers and review how they use your product. You get a prioritized list of problems to fix and features to build.

UserneedsBusinessoutcomesThe problem worth solving
Customer interviews + product review
02 / UX DESIGN

Make your product easier to use.

We redesign confusing screens, simplify navigation, and remove unnecessary steps so customers can complete tasks more easily.

Existing journey – 7 steps
1234567
Proposed journey – 3 steps
123Done ↗
Measure Completion rate · Time per task
03 / UX BENCHMARKING

Compare your product with competitors.

We map and rate your features and user flows alongside competitors. You get a side-by-side comparison of strengths, gaps, and what to improve or build next.

Your productCompetitorSearchFiltersLimitedSaved itemsMissing
Feature-by-feature comparison

From research to delivery.
Figma designs and front-end code.

  1. Research customer needs
  2. Design screens and flows
  3. Test with users
  4. Build the front end

PRICING

Clear ways to
work together.

Ongoing support when you need a design partner. One-time sprints when you need a focused answer.

Monthly design support

YOUR ONGOING DESIGN PARTNER

Design Subscription

Move your product and marketing forward with one design partner.

$8,000/ month

Ongoing support · One prioritized queue

What you get

  • Unlimited design requests across UX, UI, and marketing
  • Websites, landing pages, campaigns, and product flows
  • Prototypes and design systems
  • A shared priority queue and agreed delivery milestones

EXTRA CAPACITY FOR YOUR TEAM

Fractional Designer

Get hands-on design help without hiring full-time.

$2,500/ month

40 hours per month

What you get

  • 40 hours of design help every month
  • Matched from our selected pool of designers
  • Hands-on UX, UI, or marketing design
  • Clear priorities, collaboration, and time reporting

One-time sprints

A clear scope, a useful outcome, and a one-time payment. No subscription required.

One-time · priced per page

Website UX Audit

Find what makes visitors hesitate, miss your message, or leave before taking action.

  • Page-by-page review of clarity, navigation, and conversion
  • Annotated findings with a prioritized fix list
  • Practical recommendations your team can act on
Request a website audit

One-time · priced per page

Product UX Audit

Find the friction in your app so customers can get to value with less effort.

  • Review of selected product pages and key flows
  • Usability issues ranked by impact
  • Clear recommendations for the next design iteration
Request a product audit

One-time · fixed scope

Discovery Sprint

Turn an early idea or an unclear brief into a focused plan before investing in the build.

  • Align on customers, problems, and assumptions
  • Define core journeys and the smallest useful scope
  • A prioritized roadmap and clear next steps
Request a discovery sprint

One-time · fixed scope

UX Testing Sprint

Watch real people use your website, app, or prototype and learn what needs to change.

  • A test plan built around your key questions
  • Real-user sessions using platforms such as UserTesting
  • Findings, evidence, and prioritized improvements
Request user testing

We confirm page count, deliverables, and timing before you commit. Testing quotes specify participant recruitment and platform costs.

A FREE FIRST LOOK

Find out what’s costing you customers.

Get a free AI-powered UX report built on the UX Signal Studio framework and trained on hundreds of website reviews. See where customers get stuck and what to fix first.

Delivered within 48 hours

HOW WE WORK

Understand. Simplify.
Design. Build.

  1. 01

    Learn your business, not just your brief

    We map how you make money, what regulators demand, and what your team can actually ship.

  2. 02

    Find the one thing that unlocks the rest

    Every product hangs on one decision or moment. We design that first.

  3. 03

    Prove it before we polish it

    Working prototypes early, hard parts tested first. You see it work before it gets pretty.

  4. 04

    You ship, not just receive files

    Refined design plus a handoff your engineers build from that week. No Figma graveyard.

WHAT WE DO

From product strategy to design
and front-end build.

UX audit

A senior evaluation of your product that shows exactly where users get stuck, why they drop, and what to fix first.

  • Heuristic evaluation
  • Critical journey review
  • Competitive analysis
  • Usability testing
  • Accessibility review
  • Prioritized fix roadmap
Request a product audit
UX audit illustrative work sample

UX benchmarking

See where you lead, where competitors win, and what to build next. A searchable benchmark, built once for your team to maintain.

  • Product and competitor flow maps
  • Marketing and ad comparisons
  • Strengths and gaps
  • Prioritized build recommendations
Explore UX benchmarking
UX benchmarking illustrative work sample

Product discovery

We turn fuzzy problems into a clear, evidence-backed product direction before a single screen is designed.

  • Discovery workshops
  • User research and interviews
  • Journey mapping
  • Affinity mapping
  • User value mapping
  • UX roadmapping
Request a discovery sprint
Product discovery illustrative work sample

Product design and strategy

Our specialty. We turn complex workflows, dense information, and high-stakes decisions into mobile and web products people use with confidence.

  • Product strategy
  • UX and interaction design
  • Mobile app design
  • Design systems
  • Prototypes and testing
  • AI interaction models
Explore design support
Product design and strategy illustrative work sample

Websites that set the right expectation

Explain what your product does, why it matters, and what customers can expect. Make the path from interest to actual value feel connected.

  • Product websites
  • Landing pages
  • Conversion UX
  • Messaging structure
  • Launch systems
Plan my website
Websites that set the right expectation illustrative work sample

Branding

Brand strategy and a complete visual identity, plus the full launch kit: social, ads, email, and merch, all designed as one coherent system.

  • Brand strategy and marketing angles
  • Vision statement and tone of voice
  • Visual identity, patterns, and icons
  • Social media and LinkedIn kit
  • Ad creatives and Google banners
  • Email templates
  • Packaging and merch design
Explore the launch kit
Branding illustrative work sample

Design leadership

Senior direction for teams that need stronger decisions, tighter systems, and momentum without another full-time executive hire.

  • Fractional design lead
  • Design critique
  • Team direction
  • Hiring support
  • Quality review
Find my designer
Design leadership illustrative work sample

WHO WE PARTNER WITH

Built for your
next chapter.

From stealth to scale, a senior design partner you can keep coming back to.

AI IS OUR EDGE

Human judgment.
AI-assisted execution.

AI helps us explore, prototype, and build faster. Our judgment shapes what gets built, what gets removed, and whether the experience delivers on its promise.

  • Humans first. We sit with your team and learn the business before anything gets generated.
  • AI accelerates. Research synthesis, prototypes, and front-end implementation, with scope and milestones agreed together.
  • Humans decide. Strategy, taste, trade-offs, and what earns customer trust.

It works because of who we hire. Every designer here is a builder: equal parts designer, product thinker, and engineer.

Our stack:
  • Cursor
  • Vercel
  • Claude
  • OpenAI
  • Figma
  • GitHub
DesignProductEngineeringBUILDERS
We only hire builder-designers.

BUILT FOR THE HARD STUFF

One promise, from marketing to product.

What people expect before signing up should match what they experience afterward. We connect messaging, onboarding, and the product so the value promised becomes value delivered, even in complex or regulated experiences.

Discuss Your Product
01

Compliance becomes part of the experience.

02

Complex decisions become understandable.

03

AI behavior becomes visible and trustworthy.

04

Every screen supports customer confidence.

THE UX SIGNAL PYRAMID™

Great design starts
beneath the surface.

A beautiful interface can still be a frustrating product. Our UX Signal Pyramid helps us find what needs attention first: the problem, the clarity, the trust, or the experience itself. Visual craft builds on those foundations.

AestheticsVisual polish and brand feel
Retention signalsReasons users return
UsabilityClear flows and low friction
UtilityFeatures actually solve the task
TrustTransparent signals, no dark patterns
ClarityUsers understand the product quickly
RealityA real painful problem exists

Start with the problem. Build something useful, then use visual craft to make it clearer. Explore the UX Signal Studio framework.

A FOCUSED FIRST CONVERSATION

30 minutes.
A clearer next move.

Bring the feature you’re questioning, the journey people abandon, or the idea you’re ready to test. Let’s identify the next useful step.

Book a free strategy call

30 minutes · Complimentary · No commitment

YOUR PRODUCT, IN FOCUS30 min
  1. 01

    The real problem

    Your customers, business goals, and the moment that needs to work better.

  2. 02

    The friction

    Where people hesitate, drop off, or take too long to reach value.

  3. 03

    Your next move

    Priorities to investigate, practical next steps, and an honest fit check.

Bring a product link, an idea, or a question.

FAQ

Questions, answered.

What do we get with UX benchmarking?

A searchable map of your product and selected competitors, including actual screens, flows, features, and marketing or ads. We identify where you lead, where competitors do better, and what to prioritize next. It is a one-time engagement with an editable benchmark and a walkthrough so your team can maintain it. We agree on products, access, scope, timing, and pricing before starting.

Do you accept every project?

We work with a select number of clients so every engagement gets focused attention. Our discovery call helps both sides assess goals, scope, budget, timing, and working expectations before deciding whether to move forward. Booking a call does not guarantee a proposal or project acceptance. We reserve the right to decline new engagements for legitimate, nondiscriminatory business reasons, including limited capacity or a mismatch between project needs and our expertise.

What does UX Signal Studio do?

UX Signal Studio is a senior design and engineering studio. We bring research, product strategy, UX, branding, and front-end development together for founders and product teams. Engagements range from focused audits to design-and-build support, with backend integration owned by your engineering team.

How are you different from a traditional design agency?

Teams searching for a boutique UX agency usually want a small senior team doing the work. That is us, structured as a studio: every project is handled by senior designers who built products used by millions inside enterprise companies. No junior designers, no handoffs, no bloated agency process. We take strategy and design through to working front-end prototypes with tools like Figma Make, Cursor, and Storybook. Your team handles backend development and integration.

What do we actually receive at the end of an engagement?

For design-and-build engagements, you receive Figma designs and working front-end prototypes in GitHub, along with the design system and strategy behind them. Your engineering team connects the front end to your backend. We confirm deliverables for your engagement before work starts.

How much does it cost?

Choose ongoing support or a one-time sprint. The Design Subscription is $8,000/month for unlimited marketing and UX design requests, delivered through a prioritized queue. A Fractional Designer is $2,500/month for 40 hours with a designer from our selected pool. Website audits, product audits, Discovery Sprints, and UX Testing Sprints are quoted individually. Audit quotes are priced per page.

Do you work with regulated or complex products?

Yes, that is our specialty. We design for fintech, health, insurance, and responsible AI products, where compliance, risk, and trust have to become part of the customer experience rather than obstacles to it.

How do we start?

Two easy ways: request a free AI-powered UX report built on the UX Signal Studio framework, delivered within 48 hours, or book a discovery call. From there most teams start with a UX Friction Scan or an embedded retainer.

How do I know if I need a UX audit or a full redesign?

Start with the UX Friction Scan. In 5 business days it shows you exactly where your product is losing users and whether targeted fixes or a deeper redesign will move the needle. You decide with evidence instead of guessing.

What's the typical turnaround time?

We agree on scope and timing before work starts. Subscription requests are prioritized in a shared queue. Fractional design includes 40 hours per month. Each one-time sprint has its own confirmed milestones and delivery date.

Do you work with early-stage startups?

Yes. For idea and MVP-stage teams we run discovery workshops, define the core journey, and design the first version of the product. Startups are who we built our model for: senior judgment without a full-time hire.

Can I add part-time design capacity?

Yes. Our Fractional Designer plan gives you 40 hours per month for $2,500. We match you with a designer from our selected pool for hands-on UX, UI, or marketing design, based on your needs and designer availability.

What industries do you specialize in?

AI products, fintech, and SaaS, plus regulated spaces like health and insurance. Our designers built enterprise products at companies including SAP, Oracle, Intuit, and Synopsys.

Do you do development too?

Yes. We design and build the front end, delivering Figma designs and working prototypes in GitHub. Your engineering team handles backend development and connects the APIs, data, and authentication.

Contact

Let’s collaborate

My name isfrom

I want to chat about designs for my

We reply within two business days. Prefer to talk? Book a free 30-minute call.

HAVE A COMPLEX PRODUCT?

Let’s design and build
your next move.

Book a strategy call